Whether it's LinkedIn or Tinder, Gen Zers are constantly being told "no." It's sending their anxiety and loneliness into ...

That being said, the first reason Gen Z doesn't have friends that has nothing to do with technology is because they're too ...

Millennials are turning out to have very different spending, saving, and investing habits than the generations that preceded ...

Yet, when asked about how they would market a product, Gupta found them brimming with ideas about Instagram reels, viral ...

Google can answer what, but parents answer why. When life throws those existential curveballs—relationship troubles, ...

Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...

Will Orr, chief executive of The Gym Group, said young people were increasingly seeing gyms as a place to socialise.

The excitement at Indian Wells reaches a crescendo as the first combined ATP and WTA 1000 event of the year unfolds its finals. In a historic showdown, world number one Aryna Sabalenka faces off ...

Gen-Z values experience over product, demands more transparency and expects an ethical approach to different aspects of life.

Channel 4 has canceled 'Generation Z' from Ben Wheatley after one season of the Sue Johnston and Robert Lindsay show.

The final between Rune and Draper is significant for various reasons. Firstly, it represents a symbolic shift in the sport, showcasing younger players who have grown up idolizing Federer, Nadal, and ...

Generation Z, made up of young people born between 1997 and 2012, is redefining consumer trends in many areas, including ...