Guerlain announces Mohammed Hindash as the Maison's first regional make-up ambassador to power storytelling rooted in MENA's ...

The Miral campaign is being rolled out across social and digital, OOH, radio, publications and community-focused activities and events.

Anthony Nghayoui has been appointed to lead Creo, which now looks after influencer marketing capabilities for OMG in MENA.

The Red Sea partnered with creative agency Freedom, production house Beautiful Destinations, media agency Starcom, and destination communications partner, PRCO to bring the We've Saved a Place for You ...

With a focus on growth in Saudi Arabia and the UAE, Jon Holloway will lead AKQA’s continued transformation and innovation ...

ZAMAKAN Sleiman on why Saudi Arabia demands more than regional strategies — it requires cultural relevance and human-centric ...