Marketing’s growing ethnicity pay gap is being seen as a “wake-up call” to root out bias all the way from recruitment to ...
In a category that is more crowded than ever, KFC is focusing on doing work that no other business can do to “elevate the ...
Sky Sports is focused on bringing new audiences into the fold through its marketing efforts, says marketing director Dave ...
Colgate-Palmolive has been taking a “full funnel mindset” approach to retail media by restructuring its marketing teams and ...
Tesla’s woes are a rare example of bad press that does harm the brand, because CEO Elon Musk’s public profile is so opposed ...
Marketing Week’s exclusive 2025 Career & Salary Survey has uncovered an ethnicity pay gap for full-time workers of 13.3%, up ...
Katherine Paterson will take on the marketing director role next month, more than a decade after she left the brand.
While there’s no silver bullet, progressive businesses are setting out a roadmap to tackle the industry’s lack of ...
Lauren Carrol will continue to look after marketing, while taking on responsibility for people, digital, ecommerce, bars, and ...
Consumers are “much more discerning” about brands, claims Unilever’s new CEO, meaning the company is investing in ...
Sky is on a mission to embed brand within the organisation, with Sky Creative’s managing director Simon Buglione noting that ...
The research from Spencer Stuart also shows the average CMO tenure at Fortune 500 companies was 4.3 years in 2024, a slight ...