Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the ecosystem? If so, what will it mean for specialist agencies and their role? Rohit Chopra, COO, ...

Pikasso Italia, the OOH and DOOH outdoor advertising concessionaire, announces the digitization of the third location of the “Milano Collection” (a predominantly DOOH portfolio launched two years ago) ...

Aligning with ‘Goafest Village’, attendees can expect diverse and immersive experiences that reflect the multifaceted nature ...

Khushi’s new tagline, ‘HIGH VISIBILITY. CRAFTED’., encapsulates its deep understanding of locations, innovative approach and data-driven strategies that connect brands with audiences across multiple ...

The campaign, built around the tagline “Bura na mano, Holi hai. Holi ka samaan in just 10 minutes,” highlights Swiggy Instamart’s promise of rapid delivery for all Holi essentials.

To bring this philosophy to life, Kotak has rolling out a high-impact multi-channel OOH marketing campaign ...