Starbucks CEO Brian Niccol reaffirmed during a shareholder meeting this week that the company will continue focusing on ...
The coffee chain’s CEO said investments in store experience are ramping up, but union members say the brand isn’t spending ...
Starbucks' CEO, Brian Niccol, said the company was testing a store redesign with more seats and power outlets to make the ...
Some of the plans are already in motion. In Starbucks cafes, he’s dropped menu items. He’s created delineation between “to-go ...
With its 'Back to Starbucks' strategy, Starbucks is testing new store designs and refining its menu. It's also adding more ...
Starbucks' CEO, Brian Niccol, had his work cut out for him when he took on the top job in September. Here's what he's done to ...
Starbucks CEO Brian Niccol is urging employees to take more accountability and return to the office in the wake of major ...
Starbucks has been ordered to pay $50 million to a customer who suffered severe burns and disfigurement after hot drinks ...
CEO Brian Niccol acknowledges some “mistakes” in the past as the coffee shop giant courted mobile and takeout customers. The ...
Starbucks’ new CEO Brian Niccol drives accountability and results-focused changes, streamlining operations for a turnaround.
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