Pepsi is buying Poppi, the prebiotic soda sued last year for alleged deceitful marketing. PepsiCo announced on Monday that it has entered into an agreement to purchase Poppi for $1.95 billion,

Multinational giant PepsiCo has acquired Poppi, a brand of prebiotic "healthy" sodas that are part of the growing functional beverage market.

PepsiCo’s Poppi acquisition proves just how rewarding disrupting traditional categories and building a strong brand can be, even in highly competitive spaces.