Principal-based media buying, which includes inventory media and proprietary media, has become a key practice for large ...
The campaign, which features creative luminaries including Sir John Hegarty, Rick Brim and Lynsey Atkin, was created by BBH ...
The chief executive of BBH London was chosen in November 2024 to be the next IPA president. by Alessandra Scotto di Santolo ...
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Holt becomes chief digital officer at Omnicom Media Group UK, while Henry Rowe is promoted to EMEA role. by Shauna Lewis ...
Mullen had been chief executive of Reach since 2019.
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