Aligning with ‘Goafest Village’, attendees can expect diverse and immersive experiences that reflect the multifaceted nature ...

To bring this philosophy to life, Kotak has rolling out a high-impact multi-channel OOH marketing campaign ...

Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the ecosystem? If so, what will it mean for specialist agencies and their role? Rohit Chopra, COO, ...

Pikasso Italia, the OOH and DOOH outdoor advertising concessionaire, announces the digitization of the third location of the “Milano Collection” (a predominantly DOOH portfolio launched two years ago) ...

Vinkoo Chakraborty, President of Rapport, shares her journey of leadership, resilience, and the evolving role of women in the ...

Khushi’s new tagline, ‘HIGH VISIBILITY. CRAFTED’., encapsulates its deep understanding of locations, innovative approach and data-driven strategies that connect brands with audiences across multiple ...

The client required a digital display solution capable of maintaining exceptional visibility under direct sunlight while ...

The campaign, built around the tagline “Bura na mano, Holi hai. Holi ka samaan in just 10 minutes,” highlights Swiggy Instamart’s promise of rapid delivery for all Holi essentials.

The one-day conference, attracting over 450 delegates, was held at Tokyo Midtown Hall and was the first event WOO has been ...

This high-impact OOH campaign transforms the station into a visual and interactive spectacle, capturing the game’s vibrant ...

In tribute to the brand’s deep-rooted connection with Mumbai and its visionary founder, the late Shri Balvantray Kalyanji ...

Embrace AI as your partner, not your replacement, says Dino Burbidge, Consultant, Founder of Dinova, as he decodes the impact ...